Furnama, Deby (2021) Pengaruh Kualitas Pelayanan Listrik Prabayar terhadap Kepuasan Pelanggan PT. PLN (Persero) Rayon Bengkalis (Studi Kasus Pada Desa Sungai Batang). Undergraduate thesis, Politeknik Negeri Bengkalis.
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Abstract
This study aims to determine the effect of prepaid electricity service quality on customer satisfaction of PT. PLN (Persero) Rayon Bengkalis in Sungai Batang Village. This research is a type of quantitative research using primary data sources (questionnaires). The population in this study were the customers of Sungai Batang Village with a sample of 177 respondents who were randomly selected. The results of the questionnaire were tested for validity and reliability before conducting research data. Data analysis carried out is simple linear regression analysis, partial test and coefficient of determination Simple linear regression analysis shows the equation Y=1,991+0,128X. The results of testing the hypothesis that service quality affects customer satisfaction. This is because the tangible effect on customer satisfaction has a significant value of less than 0.05, which is 0.001. If viewed from the value of tcount > ttable, namely the value of 6.183> 1.9739, it can be concluded that service quality has a positive influence on customer satisfaction.
| Item Type: | Thesis (Undergraduate) | ||||||||
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| Uncontrolled Keywords: | Service Quality, Customer Satisfaction | ||||||||
| Subjects: | 550 ILMU EKONOMI > 570 ILMU MANAJEMEN > 571 Manajemen | ||||||||
| Divisions: | Jurusan Administrasi Bisnis > Sarjana Terapan Akuntansi Keuangan Publik > TUGAS AKHIR | ||||||||
| Depositing User: | AKP A | ||||||||
| Date Deposited: | 11 Oct 2021 10:53 | ||||||||
| Last Modified: | 27 Oct 2021 09:35 | ||||||||
| URI: | http://eprints.polbeng.ac.id/id/eprint/2103 |
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