Kurniawan, Muhammad Rido (2021) Analysis Of Aplication Of Business Communications On Antariksa Electronic Store Selat Baru. Diploma thesis, Politeknik Negeri Bengkalis.
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Abstract
This study aims to determine the application of business communication applied to the Antariksa Electronic Selat Baru store, the obstacles faced and the solution to these obstacles. This study uses a qualitative descriptive method, which is to explain systematically and describe accurately and clearly. Data collection techniques used in this research are by using interviews, observation, and documentation. The results of the research that have been conducted show that through 7 existing business communication factors, namely Completeness, Conciseness, Concretness, Consideration, Clarity, Courtesy, Correctness have been applied to the Antariksa Electronic Selat Baru store. The obstacles faced in implementing business communication at this store are that there are competitors with similar target markets, the lack of focus of buyers in listening to the messages conveyed, lack of capital, and due to the Covid-19 pandemic. The solution to dealing with this problem is to improve services, set aside revenue, and continue to make sales with WhatsApp media.
Item Type: | Thesis (Diploma) | ||||||||
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Contributors: |
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Uncontrolled Keywords: | Antariksa Store, Business Communication. | ||||||||
Subjects: | 550 ILMU EKONOMI > 560 ILMU EKONOMI > 561 Ekonomi Pembangunan | ||||||||
Divisions: | Jurusan Administrasi Bisnis > Sarjana Terapan Administrasi Bisnis Internasional > TUGAS AKHIR | ||||||||
Depositing User: | Users 186 not found. | ||||||||
Date Deposited: | 09 Sep 2021 09:12 | ||||||||
Last Modified: | 09 Sep 2021 09:12 | ||||||||
URI: | http://eprints.polbeng.ac.id/id/eprint/1366 |
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