he Influence of Entrepreneurial Intention and Business Insight on Businesses Owned and Operated by Generation Z (Case Study in Rohil Regency)

Suharlizay, Suharlizay (2024) he Influence of Entrepreneurial Intention and Business Insight on Businesses Owned and Operated by Generation Z (Case Study in Rohil Regency). Undergraduate thesis, Politeknik Negeri Bengkalis.

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Abstract

This study aims to determine the influence and how much influence entrepreneurial intention, business insight on businesses managed by Z Generation in Rohil Regency. The variables used consist of 2 independent variables and 1 dependent variable. This research uses quantitative methods, data collection techniques are carried out by distributing questionnaires online and offline with a sample of 100 Generation Z respondents who own and manage their own businesses in Rohil Regency. The sampling technique used non probability sampling method, data analysis using associative descriptive statistics with multiple linear regression, while data processing used SPSS version 25. The results showed that partially and simultaneously the variables of Entrepreneurial Intention and Business Insight had a positive and significant effect on the Business managed by Generation Z in Rohil Regency.

Item Type:	Thesis (Undergraduate)
Contributors:	Contribution Contributors Email NIDN/NIDK Thesis advisor Asra, Yunelly yunellyasra@gmail.com NIDN1001077501
Uncontrolled Keywords:	Entrepreneurial Intention, Business Insight, Z Generation
Subjects:	550 ILMU EKONOMI > 570 ILMU MANAJEMEN > 571 Manajemen
Divisions:	Jurusan Administrasi Bisnis > Sarjana Terapan Administrasi Bisnis Internasional > TUGAS AKHIR
Depositing User:	ABI B 2024
Date Deposited:	23 Aug 2024 14:23
Last Modified:	23 Aug 2024 14:23
URI:	http://eprints.polbeng.ac.id/id/eprint/13548

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